Wrapping Up the 130th Congress, Looking Ahead to the 131st!

Denise Doring VanBuren, President General

I once again thank the outstanding Congress team that created our virtual 130th Continental Congress last month. This week, we reviewed survey results in order to identify ways to make future Congresses even better….and by the way, we certainly plan to be back in Washington, D.C., at our National Headquarters in person for the 131st Continental Congress, June 29 - July 3, 2022. So, plan now to join us!

Please allow me to also thank those of you who took time to send notes, emails and social media posts about our Virtual Congress. In particular, let me recognize the members who completed the post-Congress Survey. Your feedback is important to knowing what you thought we did well -- and where we can improve in the future.

While we expect that everything will be back to normal for next year’s Congress and that we won’t need to employ virtual platforms to the same extent, we certainly see an opportunity to identify positive experiences from our second Virtual Congress that we can incorporate into future in-person Congresses.

Here is an overview of findings from this year’s survey:

  • In all, 1,588 members completed the survey. This number is typical for the number of responses received year to year.
  • Overall, members viewed their Virtual Congress experiences positively. Members enjoyed viewing both the videos of the National Society official sessions and various committee/member-run virtual events. 97% of members said they were very satisfied or somewhat satisfied with this year’s Congress programming
  • A good deal of constructive feedback focused on signing into this year’s virtual platform. However, most members reported positive experience with the process after the learning curve, with 71% of responders who found signing up for Congress events “very convenient.” We learned what worked well and what can be done better in the future should we need to, with a future goal of providing more consistency/ease of use for members. Thank you, everyone, – hosts and participants – for learning together in the continued grand experiment of virtual gathering!
  • In other survey comments, members reported that they learned new and valuable information, gleaned tips for engaging and retaining membership and appreciated details on new national initiatives such as the Inheritance Project.  

Members also reported that they enjoyed being able to watch the video programming – including via replay. Please note that these Virtual Congress official Evening Ceremonies and Daytime Business Sessions are still available for viewing and can be used as chapter programming. Other Congress social events are also available for continued viewing. We will continue to present video live streams of the Congress ceremonies and business sessions in the future for those members unable to travel to D.C. After the experiences of the last two years, I now hope that many more of you will take advantage of this live stream and tune in online even if you can’t attend in person. (Although, I believe the majority will agree with me: attending in person is a much more thrilling and powerful experience!)

In addition to the survey results, we learned a great deal from the data we collected from this year’s Virtual Congress platform. What we know for sure: this year’s online Congress afforded us the largest audience ever in the history of our National Society. This year, more than 11,500 members signed up to participate in Virtual Congress. As of this writing, the Opening Night Ceremony has 15,047 views; Thursday night Education Awards Ceremony has 6,641 views; Friday Business Session has 8,339 views; Friday night Constitution Hall Restoration Celebration Ceremony has 10,311 views; Saturday Business Session has 6,792 views; Saturday night National Defense Night Ceremony has 8,949 views; and Sunday Memorial Service and Installation has 4,893 views. These numbers will climb because these sessions can still be watched at any time – and they make a great program in this era of virtual chapter meetings.

Based upon views, the most popular events beyond the official sessions were the President General’s DAR Headquarters Building Tour, the Registrar General’s Forum, the Patriotism Luncheon and Major Record Types: Looking Beyond the Top Layer.

The Continental Congress follow-up blast email was opened by 37% of the members to whom it was sent and was forwarded 12,571 times. The most popular links from the email were the Constitution Hall Grand Reveal video, the Virtual Congress Cut Outs photo galleries, the Inheritance Project, the Service to America pin from the DAR Insignia Store, the 130th Congress Survey and the DAR Our Patriots Podcast.

I conclude with several links to some of the important and entertaining information presented during the week of Congress. Please share these with those who may enjoy them:

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